Workshop Offers

In this inspiring workshop, serial entrepreneur Andreas Pavlenko shares his valuable insights and experiences from his entrepreneurial journey. As the founder of Venture Wizards, Inspora, and Interview Match, Andreas Pavlenko has overcome countless challenges and learned valuable lessons that he now wants to share with you. Learn firsthand how to learn from mistakes, achieve milestones, and secure long-term success in entrepreneurship. Be inspired by Andreas' personal odyssey and receive practical advice for your own entrepreneurial journey.

In this workshop, researchers will learn the best strategies for attracting and retaining talent. We teach scientists techniques for identifying and approaching potential employees, show you how to create an attractive work environment, and promote long-term employee retention. Through hands-on exercises and case studies, you will be empowered to build a strong and motivated team.

Learn how to effectively use employee stock ownership programs (ESOPs) to increase motivation and retention among your employees. In this workshop, you will discover how ESOPs work, the benefits they offer, and how to successfully implement them in your company. You will receive practical tips on designing ownership plans that will motivate your employees in the long term.

This workshop provides valuable insights into selecting the right co-founder. You will learn what to look for during your search, how to evaluate potential co-founders, and how to build a successful and harmonious partnership. Through hands-on exercises and discussions, you will gain the tools to find and nurture the perfect co-founder chemistry.

In this workshop, you will learn how to develop a visionary and entrepreneurial mindset. We will show you how to find creative solutions for the deep tech sector, manage risks, and drive innovative ideas forward. You will discover how to communicate your vision clearly and inspire your team to achieve great things together.

This workshop focuses on developing leadership and team skills for researchers. You will learn how to create a cooperative and productive work environment, resolve conflicts, and make the most of your team members' strengths. We will provide you with strategies for effective communication and collaboration to motivate your research team and achieve shared goals. Through case studies and hands-on exercises, you will be empowered to lead your team successfully and achieve innovative research results.

In today’s highly competitive startup world, building the right network and effectively managing stakeholders are crucial for long-term success. In this workshop, you will learn how to strategically connect as a researcher with other founders, investors, and key industry players to build a supportive and impactful network. Discover the art of stakeholder management – from approaching potential partners to maintaining strong relationships with investors and customers. This workshop offers practical strategies to expand your influence, forge valuable connections, and ensure your startup thrives in a collaborative ecosystem. Join us and learn how to turn your network into your most valuable asset.

In this workshop, you will learn how to quickly and efficiently develop a Minimum Viable Product (MVP) in the deep tech sector. We will guide you through the key steps of prototyping, from concept development to creating a functional prototype. You will receive practical tips and techniques to turn your ideas into reality in the shortest time possible and take them out of the lab.

This workshop will help you ensure that your product or research outcome is perfectly aligned with the needs of your target market. We will show you methods for market analysis and validating your business models. You will learn how to identify customer problems as a researcher and develop solutions that truly provide value.

Learn how to conduct effective user interviews to gain valuable insights into the needs and desires of your target audience. In this workshop, you will discover how to ask the right questions, analyze the responses, and incorporate the insights gained into product development.

In this workshop, you will learn how to develop innovative and forward-thinking ideas into products. You will discover how ideas and products evolve over time and what to focus your resources on.

This workshop is aimed at researchers and scientists who want to transform their research findings into commercial products with sustainable business models. We begin with a detailed analysis of your research results and identify their commercial potential. Then, we develop initial prototypes and evaluate them for market readiness and user feedback. This workshop provides you with practical methods and tools to successfully navigate the entire process, from research to marketable product.

Dive into the world of Design Thinking for scientists and learn how to develop products that truly resonate with your customers. In this workshop, we will show you how to find creative solutions and turn them into user-friendly designs. You will learn how to design products that are both functional and aesthetically pleasing through empathy and iterative processes.

In this workshop, you will learn which tools your startup really needs to grow faster and work more efficiently. From project management tools to marketing and sales solutions, as well as financial and analytics tools – we will introduce you to the essential digital helpers that can help optimize your processes and save valuable time. Learn how to choose and integrate the right tools to take your startup to the next level. This workshop is ideal for founders and sciencepreneurs who want to make the best use of their resources and maximize efficiency.

In this workshop, you will learn how to successfully secure funding for your startup. We cover various fundraising strategies, from preparation and planning to successfully approaching investors. You will receive practical tips and techniques to convince potential funders and build long-term investment relationships.

This workshop shows you how to create compelling presentations for investors. We will guide you through the entire pitch development process, from structuring your content to effective presentation techniques. You will learn how to communicate your business idea clearly and convincingly to capture the interest and trust of investors.

In this workshop, you will gain a deep insight into the art of financial modeling and business valuation. We will explain the fundamentals of financial modeling and show you how to create realistic forecasts and assess the financial health of your deep tech company. You will learn how to model different scenarios and make informed business decisions.

In this workshop, you will learn how to develop and successfully implement sustainable business models. We begin with concept development and guide you through the key steps of business modeling. You will learn how to analyze, adapt, and implement different business models to achieve long-term success. This workshop provides you with the tools and knowledge to continuously improve your business model and adapt it to changing market conditions.

In this workshop, you will learn how to successfully navigate the market and optimally position your product or service. We will teach you techniques for market analysis, target audience identification, and competitive positioning. You will receive practical tools to develop your market strategy and ensure your business thrives in a competitive environment.

This workshop provides researchers with in-depth insights into competitive analysis. You will learn how to identify your competitors, analyze their strengths and weaknesses, and develop strategic advantages for your business. With proven methods and tools for competitive analysis, you will be able to make informed decisions and stand out against the competition.

In this workshop, you will learn how to develop an effective go-to-market strategy and successfully launch your product. We will guide you through the planning and execution of your market entry, from product positioning and target audience outreach to marketing and sales strategies. You will learn how to ensure a smooth product launch and maximize awareness and sales.

In this workshop, you will learn how to identify your ideal customers and develop a deep understanding of their needs, desires, and challenges. A precise customer profile is key to tailoring your offering, optimizing your marketing strategies, and building long-term customer relationships. Learn which methods and tools will help you better understand your target audience and how to leverage these insights for growth. This workshop is ideal for anyone looking to refine their customer engagement and achieve sustainable success.

In this workshop, you will learn how to develop a comprehensive and effective online marketing strategy. We cover the key elements of digital marketing, including search engine optimization (SEO), social media marketing, pay-per-click (PPC), and email marketing. You will learn how to optimize your online presence and drive targeted traffic to your website to increase brand awareness and sales.

This workshop shows you how to achieve sustainable results through targeted content marketing and performance marketing. You will learn how to create high-quality content that engages and resonates with your target audience. Additionally, we will teach you techniques for analyzing and optimizing your marketing campaigns to achieve the best possible performance and maximize ROI.

In this workshop, you will learn how to use data analysis to make informed marketing decisions. We will guide you through the key analysis tools and methods, show you how to collect and interpret relevant data, and how to derive actionable insights from it. You will gain practical insights into how data-driven marketing can optimize your campaigns and lead to better business outcomes.

In this workshop, you will learn how to develop a successful B2B sales strategy. We will teach you proven techniques and methods for identifying and approaching potential business customers. You will learn how to conduct effective sales conversations, build long-term customer relationships, and maximize your sales success.

In this workshop specifically designed for researchers and scientists, you will learn how to successfully market your research findings in the B2B sector. We will show you how to identify potential business partners and customers, develop effective sales strategies, and present your scientific innovations persuasively. You will discover how to build long-term business relationships and turn your research outcomes into commercial successes. Through hands-on exercises and individual coaching, you will be optimally prepared for B2B sales.

In this workshop, companies will explore the diverse use cases and immense potential of generative artificial intelligence (GenAI). We begin with an introduction to the fundamental concepts of GenAI and demonstrate how this technology can revolutionize creative processes and business models.The covered use cases include automatic generation of texts, images, videos, and music for marketing, advertising, and product development, quick creation of design drafts and prototypes in product development, and the generation of personalized content and recommendations to improve customer experience and strengthen customer loyalty.Through practical case studies and examples from industry, we will show how leading companies have successfully integrated GenAI into their business processes. Participants will also receive an introduction to the most common GenAI tools and platforms, such as GPT-x and DALL-E. Interactive exercises and discussions will complete the workshop, providing participants the opportunity to learn how to effectively use generative AI in their own businesses.

In this workshop, companies will learn how to leverage conversational commerce to develop interactive formats and build stronger customer engagement. We will demonstrate how to use chatbots, virtual assistants, and other AI-powered communication tools to interact more effectively with your customers and better understand their needs. Through hands-on exercises and use case examples, you will learn how to create personalized and responsive customer experiences that enhance customer loyalty and satisfaction.

In this workshop, you will learn how to successfully transform research findings into marketable products and services. We will explore practical strategies for technology transfer that will help you navigate the journey from scientific discovery to successful commercialization. Topics such as patenting, licensing, market entry strategies, and collaboration with industry partners will be at the forefront. This workshop is aimed at anyone looking to effectively bridge the gap between research and the market while driving innovation forward.

In this workshop, you will learn how to build and strengthen successful and sustainable partnerships between academia and industry as a technology transfer office. The focus will be on proven strategies for initiating, maintaining, and advancing collaborations that benefit both research institutions and companies. You will learn how to create synergies, launch joint innovation projects, and facilitate efficient knowledge transfer. This workshop is designed for professionals who want to strengthen the collaboration between academic institutions and the business world, thereby paving the way for groundbreaking innovations.